Humble Potato Chip

Our product stems from a lifetime commitment to feeding Canadians with delicious snacks. Inspired by a shift towards a more sustainable lifestyle and our work with Natural & Organic food companies, we felt a responsibility to create change. When our son Wilder was born, we became acutely aware of the slow adoption of sustainable packaging in grocery stores. Driven by the desire to secure a better future for him, we decided to take matters into our own hands. Thus, we founded our company with the mission to help snack eaters give back to the environment and future generations, one delightful chip at a time.